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Long layered hair coloured vivid magenta pink, by hairstylist Ida Heikkinen in Stockholm

Bleach Babyby Ida Heikkinen

Three looks from the chair, from vivid pink to bleached contrast and a two-tone twist.

Long layered hair coloured vivid magenta pink, by hairstylist Ida Heikkinen in Stockholm
Vivid pink, long layers01
Dark brown hair with bright bleached blonde panels framing the face
Bleached contrast panels02
Long hair split into icy blonde and copper halves, twisted together
Split blonde & copper03

The work

Good hair.
No rules.

Natural, bold, soft or unexpected. Hair should always feel like you.

Long layered hair coloured vivid magenta pink, by hairstylist Ida Heikkinen in StockholmLong hair split into icy blonde and copper halves, twisted together
Portrait of Ida Heikkinen, hairstylist behind Bleach Baby, in a black leather jacket
10+years in hair

Meet Ida.

I'm Ida Heikkinen, a professional hairstylist in Stockholm and the hands behind Bleach Baby.

With over 10 years of experience in the hair industry, I love creating everything from effortless natural colours and beautiful blondes to bold creative transformations and precision cuts.

For me, great hair is about individuality, creativity and understanding what makes each person feel like themselves.

Hairstylist at Little Faktory in Stockholm.Follow @_bleachbaby

Everything hair, done well

  • 01

    Natural Colour

    Beautiful, personalised colour with natural-looking results.

  • 02

    Blondes

    From soft, dimensional blondes to brighter blonde transformations.

  • 03

    Creative Colour

    Expressive colours, playful transformations and creative techniques.

  • 04

    Precision Cuts

    Modern cuts, shapes and styles tailored to the individual.

  • 05

    Hair Transformations

    A wide range of colour, cut and styling transformations.

Hairdresser in Stockholm.

Ida Heikkinen is a hairstylist at Little Faktory in Stockholm with 10+ years of experience in cuts, colour, highlights, balayage and blonde transformations. LGBTQ+ friendly, everyone is welcome in the chair.

Frisör i Stockholm: klippning, färgning, slingor, balayage, blond, razor cut, bob, mullet och permanent. HBTQ-vänlig frisör.

Follow the work.

New looks, fresh colour and everything in between on Instagram.

Follow @_bleachbaby